Every year, as summer starts to say goodbye, Torremolinos dresses up to celebrate one of the most anticipated events for both locals and visitors: the San Miguel Fair. In 2025, the fair will take place from 24 to 28 September, perfect dates to enjoy the best atmosphere on the Malaga coast. Even though there are still months to go, now is the ideal time to plan your getaway and secure your accommodation.
From Vacation Benalmádena & Torremolinos, we encourage you to start planning your trip and book accommodation in advance. Demand during the fair tends to skyrocket, and we want you to enjoy the festivities worry-free. Here’s everything you need to know so you don’t miss a thing.
What is the San Miguel Fair?
The Torremolinos Fair is much more than just a party. It’s one of the most iconic patron saint festivals in the province of Málaga. It is held in honour of Saint Michael the Archangel, the town’s patron saint, and blends the best of Andalusian tradition with the cosmopolitan spirit that characterises Torremolinos.
The celebrations are usually split into two main events: the Romería (pilgrimage) and the fair itself, with both a daytime and nighttime fair at the fairgrounds.
The San Miguel Romería
One of the most eagerly awaited events each year is the San Miguel Romería, considered one of the most important in eastern Andalusia. Although there is no official date yet for 2025, it is traditionally held on the Sunday before the fair, which in 2025 may fall around 21 September.
During the Romería, dozens of ox-drawn wagons, decorated horses, and thousands of locals dressed in flamenco attire accompany the image of the saint from the San Miguel hermitage to the Pinar de los Manantiales. The day is a vibrant celebration of colour, music, devotion, and community, filled with rebujito, sevillanas, and unforgettable moments.
The Day Fair: joy, tapas, and flair
Once the Romería has passed, the fair officially begins in Torremolinos 2025. The heart of the daytime fair is usually Plaza de la Nogalera, Calle San Miguel, Plaza Costa del Sol, and other iconic areas of the town centre. The city becomes an open-air stage with booths, music, and dancing, where everyone is welcome.
There will be free concerts, flamenco shows, tastings, children’s activities, and countless other experiences to enjoy from morning to late afternoon.
One of the highlights will be Thursday 25 September (estimated), which marks Children’s Day, with discounted rides at the fairgrounds. Ideal for families looking to combine fun and relaxation.
The Night Fair: lights, music, and tradition at the fairgrounds
When the sun sets, the celebration moves to the fairgrounds located in the Palacio de Congresos area. The switching on of the decorative lights marks the start of Torremolinos’ magical nights, featuring booths of all kinds: family, youth, traditional, and even the famous children’s municipal booth where little ones enjoy shows and games.
The Príncipe de Asturias Municipal Auditorium hosts concerts by big-name artists. Although the 2025 line-up hasn’t been announced yet, artists like Canijo de Jerez, Vicco, and Cantores de Híspalis have performed in past years.
Local dance academies, flamenco recitals like the famous “Campana y Campana”, and special offerings for seniors at the municipal elderly booth are all part of the programme.
Why come to Torremolinos for the San Miguel Fair 2025?
The answer is simple: it’s the best time to experience the soul of Torremolinos. Far from the summer crowds but still enjoying perfect weather, the city opens its heart during the San Miguel festivities. It’s a chance to experience authentic Andalusian culture, connect with locals, and discover hidden gems.
What’s more, September is the perfect time to find better prices on flights and activities—but not necessarily on accommodation if you wait until the last minute. That’s why Vacation Benalmádena recommends booking your apartment or villa as soon as possible. We’re just a few minutes from Torremolinos, in a prime location to enjoy the fair while relaxing in peace.
What to see nearby during your visit
If you’re coming for the Torremolinos Fair, we recommend taking the opportunity to discover a few must-see spots:
- La Carihuela neighbourhood, full of seaside charm and beach bars.
- Plaza de la Unión Europea with its lively atmosphere.
- The promenade leading to Puerto Marina, perfect for a romantic dinner.
- And of course, the stunning sunsets from Plaza Blas Infante.
Tips to enjoy the fair to the fullest
- Dress for the occasion: if you can, try a flamenco dress or traditional shirt. You’ll feel part of the celebration!
- Don’t miss the Romería: it’s one of the most moving and photogenic moments of the year.
- Check the fair’s programme a few days before your trip so you don’t miss out on your favourite concerts or activities.
- Book your accommodation early: if you want to stay close but still enjoy peace and quiet, our holiday apartments in Torremolinos are the ideal choice.
- Try everything: from fried fish to espetos, and don’t miss a glass of fino or a refreshing rebujito.
Torremolinos 2025 is waiting for you with open arms
In short, the San Miguel Fair is not just a festival—it’s a celebration of Torremolinos’ identity. An event where tradition meets modernity, where visitors feel at home, and where every corner pulses with the rhythm of Andalusian joy.
Will you miss it? Torremolinos goes all out for its festivities. Book your stay now with Vacation Benalmádena & Torremolinos and ensure yourself an unforgettable experience in the heart of the Costa del Sol.
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